Healthcare

Dr. Niedermaier Pharma GmbH was founded by chemist Dr. Hans Niedermaier in 1939. The company's business is in research and the natural treatment of illnesses that are attributed to a deficit of enzymes and vital substances.

Eisai’s commitment to human health care led to it working with AxiCom to produce a new guide for parents and carers of children with severe epilepsy. Drawing on the experience of parents, the guide features sensible ideas on how to deal with key medical, social, educational and family issues. Entitled Survival Strategies for Families, Coping with Severe Childhood Epilepsy, the guide will provide welcome support for people dealing with intense daily challenges. The team at AxiCom is trained in accordance with the strict ABPI Code of Practice, which limits how healthcare companies communicate with the public, and we’ve helped many companies to safely navigate these regulations.

San Mateo, CA-based Epocrates is transforming the practice of medicine by providing innovative clinical solutions at the point of care and deploying leading-edge technologies that enable communication. The company has built a clinical network connecting nearly 500,000 healthcare professionals, including one in four U.S. physicians and one in two U.S. medical students, with the healthcare industry. Epocrates' products have shown a positive impact on patient safety, healthcare efficiency and patient satisfaction. Epocrates was recently ranked 257 in the 24th annual Inc.500 ranking of the fastest-growing private companies in the country.

Security may not seem to be an interesting topic, but AxiCom’s work with Imprivata, a provider of Single Sign-On technology, resulted in exposure for the firm across a range of sectors. We helped to position Imprivata as a source of comment for the needs of customers in fields as diverse as logistics, retail and in hospital IT. Our issue-based campaign focusing on the need for standards in healthcare information security led to increased recognition for Imprivata within the NHS, and a string of awards.

Achieving the best specialized care for individuals with disabilities is a challenge. Independence Homes, combines care expertise with state of the art facilities and a philosophy that fosters independence amongst its service users. AxiCom brings Independence Homes to a wide audience, through a range of communications programmes (both internal and external) differentiating them from the crowd as the specialists they are.

AxiCom has advised Perigon, the consultancy arm of healthcare technology giant SystemC, on differentiating itself in a crowded and competitive landscape. In a field where ideas are everything, AxiCom has identified areas in which Perigon’s deep understanding of its sector can enable it to become an established thought leader where others offer only lip service. Building a range of external communications platforms with Perigon, AxiCom is providing the tools for Perigon’s continued growth in the UK.

Adapting healthcare IT remains a contentious issue, with opposition coming from clinical staff, management and politicians. AxiCom guided Picis, a provider of IT systems for some of the most critical parts of the hospital such as operating theatres, as it attempted to evangelise on the benefits of its technology in several European markets. Our expert understanding of the nuances of market forces in complex European markets allowed Picis to engage effectively with media and analysts, and adapt to the varying demands and issues it faced as it looked to strengthen its strategic marketing presence in Europe.

Thermo Fisher Scientific Inc. is a leader in serving science, enabling its customers to make the world healthier, cleaner and safer. The company employs 30,000 people and serve over 350,000 customers within pharmaceutical and biotech companies, hospitals and clinical diagnostic labs, universities, research institutions and government agencies, as well as environmental and industrial process control settings. Serving customers through two premier brands, Thermo Scientific and Fisher Scientific, they help solve analytical challenges from routine testing to complex research and discovery.

AxiCom’s work with UCB Pharma, a Brussels-based specialist in treatments for neurological conditions centred upon raising awareness of quality of life issues surrounding epilepsy. Introducing a number of case study subjects to the media in conjunction with consumer market research, AxiCom complemented UCB’s ongoing communications programmes in support of one of its most important CNS drugs.

At one of the UK’s most progressive medical schools, research in a number of life science departments at Newcastle University is revolutionizing British medicine. AxiCom helped a panel of life science research leaders at Newcastle to engage with top-tier media, relating their research to the hottest trends in the healthcare sector. Newcastle’s experts have been quoted across major media outlets as opinion leaders on a range of topical issues.

The EZ-IO® product system by Vidacare is the best product for immediate vascular access when conventional IV access is difficult or impossible. The EZ-IO facilitates the administration of fluids and drugs to the patient securely, easily and quickly. EZ-IO’s superior design yields an ease of use that allows vascular access with minimal trauma to the patient tissue or bone. Its unique design allows the user to know precisely when the insertion needle has entered the intraosseous space giving them superior control, even in the most difficult cases. EZ-IO allows emergency medicine professionals to work expertly to securely attain vascular access in seconds. The result is the ability to achieve required flow rates safely and with confidence. EZ-IO can help improve the clinical excellence of the EMS and the hospital, ultimately becoming a contributing factor in saving patients’ lives. Headquartered in San Antonio, TX, Vidacare was founded in 2001.