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Consumer Technology has changed the face of the electronics and software industries as we know them. Gone are the days when new technology was introduced through arcane IT and engineering publications and websites. Marketing consumer technology requires a whole new way of thinking and strategies, often unfamiliar to engineering-driven companies.
AxiCom understands the dynamics and speed of the information infrastructure in this space, and leverages state-of-the-art channels, events and approaches to reach end users of computing, communications and entertainment products. Working with clients such as Sling Media and Linksys has equipped AxiCom with a keen sense of what it takes to be successful in this dynamic market segment. |
