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AxiCom provides the full range of PR services to clients across Europe and globally. From strategic positioning through to formal reporting, we ensure that our clients get the best possible service and the best possible results. The services we provide include:
STRATEGIC
Strategic account counsel
Perception audits
Positioning workshops
Presentation development
Strategic writing, planning, proposals
Marketing and channel strategy consulting
CREATIVE
Imaginative and powerful promotional activities
Access to leading design and multimedia resources
Ideas that drive clients' business, not just create headlines
ACCOUNT MANAGEMENT
PR Programme Planning and management
Europe or EMEA lead agency
Europe or EMEA programme co-ordination and management
Ongoing programme management, reporting, client contact and ad hoc reporting
NEWS RELEASES
Researching and writing press releases
Localisation for local markets
Compiling target press lists
Press release distribution and follow up
EDITORIAL
Press office function
Regular contact with key press
Identifying and pursuing editorial opportunities
Placing technical articles and case studies
PRESS EVENTS
Pan-European press summits
Round table discussion groups
Arranging speaking opportunities
Press conferences
Press tours
Editors days
Organisation of logistics
Arranging press events Exhibition support and event management
TECHNOLOGY ANALYST RELATIONS
Tracking technology analyst opportunities
Analyst interviews and results tracking
Analyst report tracking and selling in
WRITING
Web writing and planning
Articles White papers Case studies All press materials Speeches Presentations
MEDIA COVERAGE AND ANALYSIS
Media coverage tracking and analysis
Online coverage tracking and analysis
Analyst report tracking and reporting ROI analysis and reporting including advertising value equivalence if required |
